Quality & Sourcing

Here's where our products come from, what we look for in the suppliers we work with, and what we won't stock. This is what carefully chosen means in practice.

Where our products come from

Most of what we stock is South African in origin. We work with several natural health suppliers and distributors who share detailed product documentation and are registered with the relevant regulatory bodies for their product category.

What we look for in suppliers

Before we stock anything, we look for three things:

Registration. The supplier is registered with the relevant regulatory bodies for their product category — SAHPRA for complementary medicines, and other applicable regulators for foodstuffs, cosmetics, or aromatherapy products.

Documentation. The supplier can share detailed product information — ingredients, sourcing details, extraction or preparation methods, and any certifications.

Transparency. The supplier is willing to answer questions about how a product is made and where it comes from — clearly, and without pressure.

What we won't stock

There are products we've deliberately chosen not to stock:

• Products with unclear or unsupported claims — if a supplier can't explain what a product is meant to do, or can't back the description with documentation, we won't carry it.
• Products from suppliers who can't demonstrate proper regulatory registration — for the product category they're operating in.
• Products where the supplier won't share basic information about ingredients, sourcing, or preparation.
  

How we verify what we say

This is the honesty section — non-negotiable to include.

We rely on the documentation our suppliers provide. That means product information, ingredient lists, sourcing details, and any certifications come from the supplier. We don't independently test products in our own facilities. When we share information about a product, we're sharing what the supplier has documented — clearly labelled as such, so you know where the information comes from.